Thursday, June 30, 2011

Shoe box

I love anything with zebra prints. The right hint and texture often evokes class and elegance.
You can tell it from my shoe box to the background of the website and even my namecard has zebra print. However, I do not wear clothes with zebra prints. Just shoes :-) For now ;-)
Which brings me to my shoe box - love the zebra print but sadly, it has to go. My shoe box has always been something that I fought hard to produce, despite all the negativities from suppliers.
I wanted a see through window on top of the box - checked.
I wanted zebra print on the box - checked.
I wanted a foldable box so that I can maximise my storage space - checked.

Well, guess what, sometimes it is easier to listen to suppliers. They know best. I love my box but it is not as export friendly as I would have wanted it to be. Sometimes, creativity needs to take a back seat when it comes to packaging. Sometimes.

Like any entrepreneur would say, sometimes you just have to pay for your mistakes to learn. Anyone wants to buy empty boxes to store your trinkets?

We will roll out the new boxes with the 3rd collection - look out for it! Meanwhile, our lovely zebra boxes with see through window will still come to you.

No comments: